The opportunity
We are looking for a Lead Product Marketing Manager (PMM) who can own product marketing end-to-end: positioning, messaging, sales enablement, competitive intelligence, and go-to-market execution. As our first Product Marketing hire, you will step into a high-leverage, solo…
What you'll do
Own Neon's core narrative: why MoR is the right model for publishers, how we compare to app stores and self-managed payments, and what we do differently versus competitors
Develop audience-specific messaging for publisher BD, finance, and product stakeholders.
Translate complex product capabilities (MoR, loyalty, tax) into clear,: credible value propositions that do not require a payments background to understand.
Build and maintain the core sales collateral: pitch decks, one-pagers, competitive battle cards, and objection-handling guides.
Create materials for publisher onboarding that explain what Neon owns (tax,: chargebacks, compliance) and what the publisher owns.
Run enablement sessions with the sales and CS team when new products or market coverage launches.
What they're looking for
- Own GTM for new product launches and major market expansions. Define the: audience, message, channel, and success metric.
- Lead co-marketing and launch announcements with publishing partners.
- Develop thought leadership content that positions Neon as the authority on: direct monetization for game publishers.
- Maintain a current view of the competitive landscape: competitors, app store fee structures, and emerging direct-to-consumer tooling.
