Principal Campaign ManagerActive$164K–$226K
The opportunity
Cloudflare’s global campaigns team is seeking a highly motivated Principal Campaign Manager to join and drive end-to-end campaign strategy for one of Cloudflare's core solutions. In this pivotal role, you'll own the complete campaign lifecycle—from strategy and content…
What you'll do
Lead the complete campaign lifecycle for a core Cloudflare solution, from: initial planning through launch, measurement, and continuous optimization
Define campaign narrative, target audiences, and success metrics
Partner closely with Product Marketing, Regional Marketing, Brand and Digital Marketing teams
Identify key customer business challenges and translate them into compelling: campaign messages across the entire funnel
Build strong relationships and influence stakeholders across the organization
Develop and oversee creation of campaign content working with both internal teams and external resources
What they're looking for
- years of B2B marketing experience in Demand Generation, Field Marketing,: Product Marketing, Account-Based Marketing, or Customer Marketing
- Proven track record of successful end-to-end campaign management and optimization
- Strong problem-solving abilities with experience finding creative solutions within operational constraints
- Experience working with AI tools (OpenCode, Claude, Gemini)
- Excellent communication and cross-functional collaboration skills, with: demonstrated ability to build trust and influence stakeholders
- Natural curiosity about people, products, processes, and technologies, with: the ability to ask insightful questions to uncover key insights
- Data-driven mindset with experience interpreting information to make smart business decisions
- Hands-on experience with marketing technologies including Salesforce,: Marketo, Demandbase, PFL, Goldcast, and Tableau