The opportunity
Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the…
What you'll do
Build and implement a robust competitive intelligence program for Security.: This program will analyze competitors' products, services, pricing, packaging, marketing strategies, and financial performance in detail.
Create clear materials for both internal and external use. This includes: battlecards, bulletins, training documents, and comparisons for blogs and websites. These materials should explain the unique features of Elastic products and technologies. They will help build confidence in sales and solution engineering.
Track, study, and communicate competitive developments, providing timely: responses to market changes and competitor actions.
Develop and deliver compelling proof points and external blogs and web pages: to communicate competitive differentiation.
Collaborate on the Win/Loss program, participating in W/L interviews and: analyzing data to advise sales strategies and product decisions.
Maintain a deep awareness of the security market, including market trends,: competitive dynamics and SWOT evaluations.
What they're looking for
- Successfully collaborate with product marketing, product management, and: sales to craft competitive positioning strategies for new products and features.
- Participate in industry events to monitor trends and advise on competitive shifts.
- Knowledge of the Security market, key players, technologies and trends.
- Proven success in roles such as sales engineering, technical marketing, or: competitive analysis, within the search industry.
