Product Marketing Lead, Lines of Business & IndustriesPosted today$374K–$415K

Hybrid · San FranciscoMarketing

The opportunity

The Product Marketing team shapes how OpenAI brings its research, models, and products to market. We work across Product, Research, Sales, Solutions, Partnerships, Communications, and Marketing to understand customer needs, define compelling narratives, and help organizations realize meaningful value from AI.

What you'll do

  • Set the product marketing strategy across priority lines of business and: industries, including segmentation, opportunity sizing, portfolio choices, and the relationship between functional and sector narratives.

  • Define how OpenAI helps core business functions transform their work,: grounded in clear buyer and practitioner insights, messaging, workflows, adoption paths, and proof.

  • Build differentiated narratives and activation plans for priority industries,: accounting for distinct buyers, operating models, trust requirements, partners, and market dynamics.

  • Create a durable system for use cases, demonstrations, customer evidence, ROI: stories, and executive narratives that make OpenAI’s value tangible and defensible.

  • Translate strategy into launches, campaigns, field plays, partner motions,: executive programs, content, events, and enablement spanning the customer journey.

  • Turn customer, field, product, usage, research, and competitive insights into: sharper priorities and stronger feedback loops.

What they're looking for

  • Align senior stakeholders across Product, Research, go-to-market, and: Marketing around a coherent portfolio strategy.
  • Have 12+ years of experience in product marketing, industry marketing,: solutions marketing, enterprise go-to-market, or an adjacent technical marketing discipline.
  • Have successfully set strategy across complex product portfolios, multiple: audiences, and cross-functional teams.
  • Lead effectively through influence and can build alignment among senior peers: in ambiguous, rapidly changing environments.