The opportunity
We’re hiring a Growth Product Marketing Manager to help drive growth across key parts of Chime’s member funnel. In this role, you’ll partner closely with Product, Engineering, Analytics, and Lifecycle teams to identify opportunities, execute experiments, and improve the member…
What you'll do
Partner with Product, Engineering, Analytics, and Lifecycle teams to drive: growth initiatives across acquisition, conversion, activation, and early retention.
Analyze funnel performance, customer behavior, and experiment results to: identify opportunities that improve member growth and business outcomes.
Develop, launch, and measure experiments across marketing, onboarding, and: product experiences, using data and insights to inform future optimization efforts.
Support quarterly planning by identifying growth opportunities, sizing: potential impact, and contributing recommendations to the team roadmap.
Create and optimize messaging, offers, and member experiences across owned: and paid channels to improve performance and engagement.
Partner with Lifecycle teams to deliver cohesive member journeys from: acquisition through onboarding and early retention.
What they're looking for
- Communicate results, insights, and recommendations to stakeholders, helping: teams make informed decisions and prioritize growth opportunities.
- –6+ years of experience in growth marketing, product marketing, performance: marketing, lifecycle marketing, or a related role.
- Experience developing and executing growth strategies, experiments, or: campaigns that drove measurable improvements in acquisition, conversion, activation, retention, or engagement.
- Strong product marketing fundamentals, including customer research,: positioning, messaging, and go-to-market planning.
