The opportunity
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
What you'll do
Lead the Japan Regional Marketing strategy and ensure execution delivers on revenue goals.
Partner with Japan Sales, Partnership, and Success leaders, as well as the: Global Marketing teams, to develop and build programs that are scalable and predictable for the Japan region.
Serve as the voice of the region with respect to regional nuances and: differentiators to/from the field that will allow for a constant feedback loop, externally and internally, to iterate and evolve programs.
Create repeatable, predictable programs that build off of global demand: generation activities–from concept and implementation to optimization and ensure activations continue to scale across channels (online and offline) to expand the Braze footprint in the region.
Be a thought leader for the brand and serve as a host of specific: activations, as well as co-lead custom programs with local leadership; deep knowledge of demo environments and market positioning capabilities are a must.
Deliver on demand generation metrics and OKRs with a laser focus on data,: specifically leading the local forecasting, measurement, and analysis of the Japan Marketing strategy’s impact.
What they're looking for
- Travel into various markets and interface directly with customers, prospects,: and partners to support lead generation and pipeline development efforts including hands-on involvement in execution of live programs.
- + years experience in areas of marketing
- Experience at B2B SaaS company
- Experience with regionalized pipeline generation strategy and implementation,: including working closely with Sales, Partnership, and Customer Success teams.
