The opportunity
MongoDB is rapidly expanding its Strategic Account Marketing efforts to drive significant business growth with our highest-value Global accounts.
What you'll do
Develop and execute strategic marketing programs for select Global accounts: with developer arms in India. Work closely with account teams to uncover account-specific challenges, understand decision-making processes, and identify key personas, to drive the creation and execution of tailored marketing strategies and messaging that address the unique needs and interests of each account, unlock senior leadership and buying team engagement, and lead to growth opportunities. You’ll work closely with the strategic account marketing leads, developer advocacy teams, sales teams and customers to ensure delivery of a holistic DevRel Marketing program within each account.
Bring the marketing expertise: Act as a strategic marketing consultant to sales teams and clients, recommending tailored programs and tactics that align with both sales objectives and client needs.
Collaborate with cross-functional teams: Work closely with cross-functional teams like field marketing, partner marketing, customer marketing, demand generation and developer advocacy teams to ensure delivery of a holistic marketing strategy within each account that incorporates cross functional programs into 1:1 Strategic Account Marketing plans.
GTM alignment: Work closely with the sales team to align marketing efforts with sales goals, provide sales enablement resources, ensure smooth handoff of qualified leads, and communicate and educate the sales team regarding new and planned marketing activities including global, regional, and account specific programs.
Measure impact & optimize: Track performance metrics and ROI, ensuring processes are in place to evaluate the effectiveness of your programs, and apply insights to refine and optimize ABM campaigns for maximum impact.
Educational and Professional Background:
What they're looking for
- Bachelor's Degree or equivalent experience.
- + years of account marketing, field marketing, industry marketing or sales experience in the Tech area.
- Experience working with large and complex Global enterprise accounts across: multiple verticals including: FSI, Manufacturing, Automotive Retail, and others, with a proven success record in planning and executing effective marketing programs
- Skills and Expertise: