The opportunity
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
What you'll do
Pricing Strategy Development: Design and implement pricing strategies that align with business objectives and market demands, ensuring competitiveness and profitability.
Market Analysis: Conduct thorough market research and competitive analysis to identify trends, opportunities, and potential threats in the MarTech space.
Customer Insights: Collaborate with cross-functional teams, including Sales, Marketing, and Customer Success, to gather insights on customer needs and preferences, informing pricing and packaging decisions.
Revenue Forecasting: Develop revenue models and forecasts based on pricing strategies, market conditions, and customer behavior to support financial planning.
Packaging Optimization: Create and optimize product packages that enhance customer value and drive adoption, ensuring clarity and simplicity in offerings.
Stakeholder Collaboration: Work closely with product management, sales, finance, legal and marketing teams to ensure alignment on pricing strategies and effective communication to customers.
What they're looking for
- Performance Monitoring: Establish KPIs to measure the effectiveness of pricing and packaging strategies, and make data-driven recommendations for adjustments as needed.
- Thought Leadership: Stay informed on industry trends, best practices, and emerging technologies in the MarTech space to drive innovation in pricing and packaging
- Operational Excellence: Institutionalize strategic frameworks, guidelines, and best practices to ensure operational consistency, scalability, and continuous improvement across the monetization function and key cross-functional partners; drive process improvements based on direct and indirect feedback from executives, internal team, and cross functional partners
- In your first 90 days: you understand our current pricing and packaging architecture and the reasoning behind it, you've built working relationships across your core partners — Finance, Product, Engineering, GTM, and Marketing, and you've identified where the biggest monetization opportunities and risks sit.
