The opportunity
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
What you'll do
Develop and execute an integrated communications strategy across key APAC: markets to drive awareness of Braze’s leadership in AI, customer engagement and marketing technology.
Build and maintain strong relationships with top-tier media, analysts, and: influencers across business, tech, and trade outlets in markets such as Singapore, Australia, South Korea and Southeast Asia. Collaborate closely with the communications lead in Japan.
Localize and pitch global narratives for APAC audiences, ensuring messaging: resonates within the region’s diverse cultural, language, and business contexts.
Partner with global communications and local PR agency teams to drive: consistent, impactful storytelling and regional amplification of global initiatives.
Identify opportunities for Braze executives and regional leaders to engage in: speaking engagements, media interviews, and industry panels.
Support development of talking points, bylines, op-eds, and contributed: content that position Braze as a thought leader in customer engagement, personalization, and data-driven marketing.
What they're looking for
- years of experience in corporate or product communications, public relations,: or media strategy — ideally within the B2B technology or SaaS space.
- Deep understanding of the APAC media and business landscape with existing media relationships in key markets.
- Excellent written and verbal communication skills, with the ability to tailor: messages to diverse audiences and markets.
- Strong storytelling instincts and ability to translate complex technology into clear, compelling narratives.
- Experience managing PR agencies and working cross-functionally with global teams.
- Comfortable working in a fast-paced, high-growth environment, balancing: strategic planning with tactical execution.
- Self-starter with strong organizational skills, attention to detail, and cultural fluency across APAC markets.
- Experience at a public company or late-stage, high-growth startup.
