The opportunity
We’re looking for an experienced Senior Associate to join our growing GTM Strategy & Operations team as the product owner for our GTM data and tooling products. Our team solves complex problems that require insight, creativity, and execution through building scalable processes,…
What you'll do
Own the product roadmap: Set the vision, strategy, and prioritized roadmap for GTM data products and sales productivity tools. Balance field needs, business impact, technical feasibility, cost, and maintainability while making clear decisions about where to invest, consolidate, replace, or retire.
Run the end-to-end product lifecycle for in-house tools: Write requirements and user stories, define MVPs, establish acceptance criteria, manage the backlog, and partner with GTM Systems, Data Engineering, and Analytics to ship, iterate, and sunset internally built products.
Establish the product operating model: Create a consistent approach to intake, prioritization, roadmap planning, product ownership, release readiness, feedback collection, and lifecycle management across our portfolio of products.
Make build-versus-buy calls: Lead structured evaluations (e.g., RFPs, pilots, time-boxed POCs) of third-party tools against in-house alternatives, build business cases, and present investment recommendations to GTM leadership
Lead AI product strategy: Identify, evaluate, prototype, and scale AI-powered capabilities, whether built in-house or bought, that improve prospecting, enrichment, personalization, and rep workflows, and help define the forward-looking AI roadmap for the Sales and CS organizations
Measure impact: Define and track success metrics across every tool and data product (e.g., adoption, data quality, time saved, pipeline influenced) and use the findings to make data-driven decisions to invest, consolidate, or retire
What they're looking for
- Partner with the field: Work closely with Sales and Customer Success to uncover workflow pain points through interviews, workflow observation, usage analysis and feedback loops. Distinguish user problems from requested features and translate these opportunities into product improvements that directly increase rep productivity.
- Lead launch and adoption: Own release planning, change management, and onboarding in collaboration with Sales Enablement so field teams get maximum value from every product
- Ensure seamless integration: Work with GTM Systems to maintain and improve integrations between our tools, Salesforce CRM, and the broader GTM tech stack and data infrastructure
- Set the standard: Build and enforce governance frameworks, acceptable use policies, and data hygiene standards across all managed tools and data products to ensure consistency and compliance
