The opportunity
At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
What you'll do
Co-Marketing & Campaign Development Full-Funnel Campaign Development: Work: collaboratively to create campaigns that touch all stages of the buyer’s journey, from awareness to conversion, including joint webinars, customer events, co-created content, etc..
Email Nurture Programs: Design, build, and optimize post-event and post-campaign email nurture programs to execute a comprehensive, multi-touch engagement strategy.
Customer Success Stories: Co-author customer success stories featuring strategic partners for both external marketing promotion and internal sales enablement.
Tri-Party Plays: Support the development of bundled technology playbooks and build robust, market-ready use cases.
Partner Comms Support Joint PR and Thought Leadership: Help define and: implement joint PR, whitepapers, and thought leadership pieces to elevate our shared brand presence.
Own and manage the Twilio Partner Social Media Strategy in alignment with Twilio Corporate plans
What they're looking for
- Partner Campaign & Program Coordination and Management Partner-Led Events:: Support the execution of partner-hosted campaigns: webinars, regional field events with partners, and customer workshops, including content alignment.
- Industry Conference Program Support: Assist in coordinating our co-presence with partners at major industry trade shows, managing joint booth presence, logistics, and ancillary partner networking events with customers.
- Experience: 4–6+ years of experience in Partner Marketing, Channel Marketing,: or B2B Demand Generation within the B2B tech/SaaS space.
- Marketing Fundamentals: Solid understanding of multi-channel demand generation, event execution, and content marketing.
