The opportunity
Our EMEA Marketing team is a dynamic, fast-growing group that loves turning customers into enthusiastic Stripe advocates. We work hand-in-hand with our Sales team to build demand, help users get the most out of our products, and craft marketing plans that truly resonate with local audiences.
What you'll do
Define and own the integrated DACH marketing strategy, turning business: goals, market dynamics, and competitive context into clear priorities.
Partner with DACH GTM leadership, Sales, Sales Development, and Partnerships: to set shared priorities, join business and pipeline reviews, and focus investment on the highest-value opportunities.
Build and oversee a full-funnel DACH marketing plan across brand, demand: generation, account-based marketing, pipeline acceleration, executive engagement, and customer advocacy.
Develop industry and account programs for strategic customers and: high-potential prospects, helping Sales engage the right stakeholders with relevant messages.
Bring together EMEA and global teams, including Demand Generation and Product: Marketing, to deliver the DACH plan, working with Sales, Product, Solutions Engineering, Partnerships, and Communications.
Build Stripe’s brand and local presence in DACH through regional customer: stories, partner programs, and executive, industry, and ecosystem engagement, including activation around Stripe flagship and third-party events.
What they're looking for
- + years of B2B marketing experience, including ownership of planning and: investment for a country, region, or comparably broad portfolio in enterprise technology or another complex B2B environment.
- Deep understanding of the German and wider DACH business and technology: markets, including enterprise buying dynamics and local ecosystems.
- Proven record of partnering with senior Sales and GTM leaders and aligning: cross-functional teams without direct authority.
- Experience leading integrated programs across several marketing disciplines,: drawing on regional and global specialist teams.
- Ownership of annual budgets and multi-program portfolios, with evidence of: using commercial results to prioritize investment.
- Fluency in German and English, with the ability to explain technical concepts: and present complex strategies to executive audiences.
- Sound judgment and comfort making decisions when priorities compete or information is incomplete.
- Experience in payments, financial technology, commerce, B2B cloud services,: or another complex and highly competitive technology category.