The opportunity
Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences.
What you'll do
Own field execution for key programs: Lead the planning and on-the-ground execution of strategic events, community activations, and product launches in partnership with Brand Activations
Drive sales enablement: Equip sales teams with the tools, messaging, and context they need to effectively engage prospects before, during, and after events
Develop staffing strategies: Plan and coordinate staffing for all activations, ensuring the right people are in the right roles to maximize impact
Build ancillary event programs: Create and scale complementary experiences (VIP dinners, roundtables, meetups) that deepen engagement and accelerate pipeline
Establish goals and measure success: Define KPIs for each activation, track performance, and report on outcomes with a clear link to pipeline and revenue
Create repeatable playbooks: Document and refine processes to build a scalable, global field marketing engine
What they're looking for
- Collaborate cross-functionally: Partner with Brand, Sales, Growth, Product Marketing, and external vendors to deliver cohesive, high-quality experiences
- Manage vendors and logistics: Oversee agencies, venues, and partners to ensure flawless execution
- + years of experience in field marketing, event marketing, or experiential marketing in a B2B SaaS environment
- Proven ability to translate brand experiences into measurable business: outcomes (pipeline, revenue, engagement)
