The opportunity
Datadog is seeking a Regional Content Manager, APJ to accelerate our brand presence and business growth across India, ANZ, and ASEAN.
What you'll do
Develop and execute content strategies tailored to APJ markets: including India, ANZ, and ASEAN, assisting content managers in Korea and Japan - spanning campaigns, ABM programs, product launches, customer stories, customer videos, events, and PR initiatives
Create and adapt localized storytelling and messaging based on global: marketing assets, ensuring cultural and market relevance across diverse APJ audiences
Partner with in-market teams to surface regional insights and translate them into compelling content
Manage high-quality content creation in collaboration with global teams and: external partners, including translation vendors, writers, and creative agencies
Manage content publishing across multiple channels: website, social media, blogs, email, and event materials
Provide market insights and feedback to global teams to inform broader marketing strategies and initiatives
What they're looking for
- Ensure brand consistency across tone, voice, and messaging in all APJ marketing assets
- Oversee localization projects including planning, timelines, quality, and cost management
- Measure and optimize content performance across lead generation, engagement, and ROI
- Professional fluency in English is required for this role. Working: proficiency in one or more APJ market languages is an advantage, given the role's focus on adapting content and messaging for local audiences and liaising with in-market teams and localization vendors
