The opportunity
At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers.
What you'll do
Own outcomes across the full expansion funnel, not just a single surface or feature within it.
Shape the technical approach and architecture behind recommendations and: conversion journeys so it holds up as a foundation other initiatives can build on.
Make sharp scoping calls under a time box: ship the simplest version that proves or disproves an idea, then iterate based on what you learn.
Design experiments and use ambiguous or noisy data to decide what's worth scaling versus cutting.
Partner independently with Product, Design, and Data Science to help shape the roadmap, not just execute it.
Raise the engineering bar through pragmatic technical direction, strong code: review, and mentoring engineers around you, scoping out work and delegating it to other engineers on the team once it's ready to hand off.
What they're looking for
- Successful applicants typically have 10+ years of software development: experience, including building and shipping full-stack, customer-facing products at scale.
- A product-minded engineer who starts from the customer problem and the metric: that matters, not just the ticket, and can operate independently across product, design, and data partners.
- Experience in a growth, lifecycle, or conversion-focused context (onboarding,: upsell flows, personalization, or recommendations) is ideal — or a demonstrated ability to think this way even without the exact domain background.
- Demonstrated ability to move quickly and execute with high quality: someone who ships, measures, and iterates rather than waiting for perfect certainty.
