The opportunity
DeepL is a global AI product and research company focused on building secure, intelligent solutions to complex business problems. Over 200,000 business customers and millions of individuals across 228 global markets today trust DeepL's Language AI platform for human-like…
What you'll do
Own and scale DeepL's global field marketing programme across owned events,: third-party conference activations, executive engagement formats and digital programmes - driving net new pipeline, deal acceleration and product adoption across mid-market and enterprise segments.
Define and manage the global field marketing strategy, ensuring programme: investment is allocated to the highest-return formats and markets and adjusted in response to pipeline signals and sales priorities.
Lead the evolution of DeepL's flagship owned programme portfolio scaling them: across new cities and regions while maintaining quality, commercial rigour and local relevance.
Build and scale an executive engagement capability in close partnership with: Sales and Customer Success, creating access to senior decision-makers within priority accounts through intimate, high-value formats.
Partner with Sales, SDR, Revenue Intelligence and Marketing Ops to establish: rigorous measurement frameworks covering pipeline sourced, pipeline influenced, speed-to-lead and closed-won attribution - and use these insights to drive continuous programme optimisation.
Champion a culture of commercial accountability: every programme format is evaluated against pipeline outcomes, and investment decisions are made on evidence, not habit.
What they're looking for
- Lead DeepL's partner marketing function, developing and executing: co-marketing strategies with channel partners, technology partners, GSIs, ISVs and integration partners that generate measurable pipeline and expand DeepL's market reach.
- Build scalable co-marketing frameworks: including joint event programmes, partner-led demand generation, marketplace activations and partner enablement content - that allow partners to market DeepL effectively within their own networks and customer bases.
- Own partner-attached pipeline targets and contribution to ARR, ensuring: partner marketing programmes are designed to drive measurable commercial outcomes rather than activity metrics.
- Partner closely with the Partnerships, Sales, Product Marketing and Creative: Studio teams to develop partner-specific messaging, assets and campaign frameworks that reflect DeepL's positioning while enabling partner customisation.
