Growth Manager, Enterprise LifecycleActive$200K–$250K
The opportunity
Perplexity is seeking an Enterprise Product Growth Manager to own the full nurture and engagement engine for our enterprise and business buyers — from the first outbound touch through closed-won and into expansion. You will partner closely with Demand Generation, Sales, Product…
What you'll do
Develop and own Perplexity's end-to-end enterprise lifecycle user states —: outbound nurture, MQL-to-SQL conversion, opportunity acceleration, post-sale activation, expansion, and renewal — with direct accountability for pipeline created, pipeline progressed, and revenue retained.
Build and operate AI-native lifecycle tooling: agents that segment audiences from the warehouse, personalize copy at the account and persona level, choose channel and send time, QA before send, and read out results — replacing manual work in our stack wherever it appears.
Design and run multi-channel nurture across email, in-product, notifications,: Slack, and emerging surfaces, tailored to enterprise personas with content tied to where each account sits in the funnel.
Partner with Demand Generation and Sales on top-of-funnel outbound: turn cold and intent-signaled accounts into engaged conversations, and instrument the handoffs that move them to opportunity.
Own post-sale lifecycle: admin onboarding, end-user activation, feature adoption, at-risk intervention, and expansion plays that grow seats and ARR inside existing accounts.
Run every program as an experiment. Define the hypothesis, the control, the: primary metric, and the readout. Kill what doesn't work, double down on what does.
What they're looking for
- + years in product growth, lifecycle, or growth marketing at a fast-paced: startup, with a proven track record of moving activation, retention, and revenue metrics — including enterprise pipeline.
- Experience owning growth end-to-end across the full user journey: from first touch and activation through expansion, monetization, and win-back. You've built growth loops and lifecycle programs that turn signups into engaged users and engaged users into revenue.
- Deep understanding of audience segmentation. You think natively in personas,: behavioral triggers, lifecycle stages, and product signals, and you know how to translate that into journeys, experiments, and in-product experiences that actually convert.
- Great taste. You know how to craft copy and experiences that resonate across: email, push, and in-product surfaces — for end users, admins, and executives alike — and you can tell the difference between a polished experience and a generic one at a glance.