The opportunity
GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation.
What you'll do
Building regional field marketing strategies and integrated campaigns across: EMEA that align to territory priorities and help generate measurable pipeline
Delivering third-party and GitLab-owned events, alongside digital programs,: that create meaningful engagement with customers and prospects across the region
Manage EMEA regional marketing initiatives by creating detailed program plans: and executing integrated campaigns that advance Sales and Ecosystem goals.
Develop and run field marketing strategies across the region, using in-person: and digital tactics to engage target audiences and increase pipeline growth.
Continually test, learn, and improve programs to define best practices and: evolve regional marketing as business needs change.
Analyze performance and communicate the impact of regional marketing programs: to different audiences, including local leadership and executive stakeholders, tailoring insights clearly for each group.
What they're looking for
- Improve return on investment through disciplined planning, measurement, and: management of regional marketing budgets and financial processes.
- Coordinate cross-functional collaboration to execute demand generation and: field marketing plans in collaboration with Sales, Product, and other Marketing teams.
- Work with external agencies and third-party partners to plan, manage, and: deliver campaigns and events across EMEA.
- Help build and improve processes within the Regional Marketing organization,: and travel as needed in line with company policy, with travel up to 50% required.