The opportunity
DeepL is at an inflection point in its growth, and this is an opportunity to shape how the world's most accurate AI translation company reaches and converts its highest-value accounts. This is a 12-month fixed-term contract covering maternity leave.
What you'll do
Build, launch and continuously optimize account-list and retargeting: campaigns across programmatic native, display, CTV, audio and DOOH, spanning multiple products and regions.
Manage a substantial always-on media budget across markets, reallocating: spend between products, channels and geographies based on performance rather than plan.
Own the campaign planning cycle and keep launches unblocked by chasing the: account lists, landing pages and assets each one depends on.
Test creative, formats, targeting and channel mix, and act decisively on what: the data shows — including pulling assets that underperform in-market.
Own our ABM platform as the internal expert, building personalised landing: pages and microsites for named target accounts with tailored messaging, proof points and calls to action.
Run coordinated account plays that pair those personalised destinations with: programmatic and paid social distribution, so accounts meet a consistent narrative wherever they encounter DeepL.
What they're looking for
- Get account-level engagement and buying signals into the hands of Field and: SDR teams quickly enough to act on, and drive adoption of the capabilities we're paying for but not yet using.
- Define and expand target account lists with Field, SDR and regional: marketing, and get regional plays approved and live.
- Own the day-to-day relationship with our DSP and ABM platform partners: clear briefs, KPI accountability, budget efficiency and creative production timelines.
- Pick up and run the media agency selection process, evaluating shortlisted: partners across strategy, media management and measurement, and making a costed recommendation to leadership.
