The opportunity
The Professional Services organization at Miro is home to Miro's industry leads, responsible for building specialized, high-value businesses inside specific verticals. As GTM Lead of Fashion, you'll report directly with the Head of Professional Services while working…
What you'll do
Own the zero-to-one for Miro's dedicated fashion solutions: build the specialized workflows that show fashion and apparel brands how Miro fits into their business — from seasonal planning to day-to-day execution — then own the continued scaling as it grows
Identify the use cases where Miro can win across fashion: spanning design, planning, production, merchandising, marketing, and retail execution — and translate them into a product and sales story fashion teams immediately recognize as their own problem
Identify target accounts, map the champion and buying committee, and: personally carry the earliest deals across the line. Partner with our GTM organization to align them toward the industry
Partner directly with Product and Engineering to turn what you know about how: fashion organizations actually operate — the stakeholders, the workflows, the day-to-day realities — into roadmap decisions
Represent Miro for Fashion externally: on stage at industry events, in front of design, merchandising, and retail leaders, and inside the ecosystem of tools and partners that shape how fashion brands work
Build the team and operating rhythm this vertical needs as it scales past its: first customers, hiring for the same blend of industry depth and commercial instinct you bring yourself
What they're looking for
- Grown up in fashion: you've spent your career inside apparel, footwear, or fashion retail brands, and understand the industry's calendar, players, and pressures from the inside
- Lived through a full season: you've seen a season go from planning and design through production, buying, and execution, and know where it actually breaks
- Applied technology to the problem: you've used or helped bring in digital tools (PLM, 3D design, merchandising, supply chain, or similar) to solve a real seasonal-planning or execution problem, not just watched from the sidelines
- Comfortable selling: you've sold something, product, services, or a point of view, and know how to run and close a commercial conversation
